MFW Diary: Beauty Edition

Future Perfect: April ’15 Horoscope

PFW Diary: Candice Lake

Girl Crush: Jessie Kahnweiler

21 Questions: Brittany Asch


Wednesday, January 9, 2013 Studio Soundtracks: Neon Pop

Dressing up in the bright colors and loud prints that saturate our newest lookbook instantly transform any wallflower into a social butterfly. Here are some of the supercharged videos that inspire us to turn the volume up to eleven.

“The Boys” by Nicki Minaj & Cassie


“Groove Is In The Heart” by Deee-Lite


“Put It Down” by Brandy feat. Chris Brown


“Around The World” by Daft Punk


“Who’s That Chick?” by David Guetta feat. Rihanna


Wednesday, January 9, 2013 Right Now: Fresh Blooms

The best way to keep your closet from getting frostbite in the dead of winter is with electric florals that elevate any look. You can keep it fresh with a vivid pop of color or go full bloom with a head-to-toe bouquet. No matter how you wear it, these bright patterns pack some major punch and will keep you sitting pretty.


(Beckerman Bite Plate, Style Devil, Style Scrapbook, Street Peeper, Fashiononymous, Neon Blush, Face Hunter, Gary Pepper, Youth Lush, Ordinary People, Fashion Squad, Tumblr)

Style > Right Now > Fresh Blooms

Tuesday, January 8, 2013 Uncategorized: Jen Stark’s Technicolor Dream

Jen Stark knows all about the power of color. Her carefully constructed, prismatic, paper cutouts are a psychedelic spectacle that you have to see to believe. She gives us kaleidoscope eyes and chromatic dreams, just like our latest lookbook. Originally from Miami, we’re so happy that Jen is now imbuing sunny Los Angeles with her radiant presence!






How to Become a Millionaire in 100 Days

(All photos courtesy of Jen Stark)

Uncategorized > Jen Stark’s Technicolor Dream

Tuesday, January 8, 2013 Nasty Gals Do It Better: In The Wild Stripe Faux Fur

Never afraid to get a little out of line, Madeline of Obsessee channels her inner rock god(dess) in our Wild Stripe Faux Fur Coat. She kept it cool with Cobain-inspired shades, shaggy bangs and a killer ‘tude for a look that totally steals the show.


(Photos by Felisha Tolentino)

The Family > Nasty Gals Do It Better > In The Wild Stripe Faux Fur

Monday, January 7, 2013 Lookbooks: Pop Rocks

Go where rainbows reign, linings come in silver and platforms can’t get high enough! We’re in electric ladyland with colors that blaze beyond the spectrum and patterns that are poppin’ off. See what your future (closet) holds with our newest lookbook!

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