Right Now: Niia

Model Moment: Arvida Byström

Future Perfect: December ’14 Horoscope

Newsflash: Lena Dunham x Nasty Gal

Newsflash: M·A·C x Nasty Gal

LOVE

Tuesday, April 21, 2009 Sophia’s Corner: NYLON Loves NASTY GAL!

When I first started shooting models against a garage door in my driveway, we’d sometimes fantasize that someday NASTY GAL would be in the ever-so-coveted pages of Nylon magazine. It seemed like a long shot, but since then we’ve grown quite a bit. Well, Nylon has given us even more reason (aside from being the equivalent to our Bible) to worship what is essentially every girl’s favorite magazine. Read it and weep! And don’t forget to pick yourself up a copy of the May issue!

xxo
Sophia

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The Family > Sophia’s Corner > NYLON Loves NASTY GAL!
LOVE

Friday, March 27, 2009 Sophia’s Corner: Hanging With Sarah of Public Personae

I had already been eyeing Sarah’s blog when she asked me to do an interview a few weeks back, and how could I resist? Since then I’ve been checking back often to see her daily outfit posts (check out the 30 Day Challenge), often styled with a great mix of vintage and pieces from smaller designers. Take a look at her creative pairings using vintage pieces from yours truly!

xxo
Sophia

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Sarah in the vintage Dakota Knit Batwing Tunic

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Cozying up in the Navajo Angora Knit Cardigan

The Family > Sophia’s Corner > Hanging With Sarah of Public Personae
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Tuesday, March 17, 2009 Sophia’s Corner: Into Sweaters

Testing the lights with our new photographer and threw on this incredible vintage sweater. Speckled, muted pink. Gorgeous. I’m into sweaters.

x
Sophia

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The Family > Sophia’s Corner > Into Sweaters
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Sunday, March 1, 2009 Sophia’s Corner: Movin’ On Up (And In)

That’s right. We’re moving to a bigger, better, and brighter location in Berkeley, CA. When, you ask? Tomorrow. We’re growing fast, and had to jump on this amazing space while we could. San Francisco Bay Area locals can look forward to by-appointment shopping with us very soon, and a showroom/boutique hopefully shortly after. Pictures are on the way… Are you excited yet?

xxo
Sophia

The Family > Sophia’s Corner > Movin’ On Up (And In)
LOVE

Monday, November 17, 2008 Sophia’s Corner: Look Who I Found!

I’m finally back from NYC! It was a short trip and a successful one, but I’m looking forward to hunkering down over the upcoming holiday months to shoot and fill the store with as many goodies as we can!

I met up with the lovely Lulu on the last night of my trip, and hopped across the city’s many puddles to a few bars–from Plumm (read Lulu’s post for the full story on that adventure), to La Esquina (we gobbled down an entire half-chicken), and finally to the Max Fish, where we attracted many a creepazoid/hanger-on.

I think the weirdest/most awkward moment was when my eye began to hurt, and I asked Lulu if she could see if there was anything in it. The dude next to us overheard, and started rifling through his bag to get something, and then muttered “I have some eyedrops…”

I responded with a quick “Thank you, but I don’t really share eyedrops with strangers.” He looked pretty hurt and confused, but needless to say it was worth not risking pink eye or something worse.

The Family > Sophia’s Corner > Look Who I Found!
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